TikTok is introducing a fresh option that allows them to reduce the amount of AI-made media appearing in their timelines. This move comes as the platform announced that it currently hosts in excess of 1 thousand million content made with AI.
Testing and Rollout
The update is being tested over the coming weeks before a widespread rollout. This development coincides with a increase in AI-generated material, fueled by new content generation software.
The Broader AI Trend
Studies have shown that nearly 10% of the most rapidly expanding channels on another major platform only show content made by AI. A significant portion of this output is deemed “AI slop”, a label for inferior, mass-produced content that is typically nonsensical or surreal.
Based on user feedback that many people enjoy content created using AI tools, from AI artwork to educational videos, and we intend to offer the community the option to see more or less of that, based on their own likes,” said a company executive.
AI on the Platform
The platform announced that there are currently over a billion videos on its service tagged as AI-generated. Collectively, in excess of 100 mn videos are submitted to the service each day, making AI-generated material a limited percentage of its complete catalog.
How to Adjust Settings
Viewers will be capable of limit or boost the level of artificial media they watch by opening the topic control setting in the platform and picking “AI-generated content”. Further subjects that can already be adjusted under the setting include politics, style, cosmetics, and movement.
Content Labeling and Policies
The platform’s policies require content makers to tag lifelike AI-generated content, and it forbids malicious fake videos of celebrities or emergencies. Any authentic-looking AI-generated clip that is not labeled can be removed under its terms of service.
Additionally, the platform will from now on attach an AI-generated tag to content created with its own AI tools, or detected by an cross-platform project for spotting content made by AI. This measure is aimed to help prevent users from trying to circumvent the disclosure requirement.
Educational Initiatives
The company is furthermore establishing a two million dollar awareness program for specialists and organizations to develop informative material about using AI responsibly. This initiative will support educational bodies focused on training coding and technology.
Content Safety Approach
TikTok has supported its safety measures, amid debate over plans to lay off numerous safety staff in Britain. TikTok is set to cut 439 jobs in its content moderation team in the UK capital, with worker representatives and internet security professionals expressing worry that humans are being replaced by AI moderation.
A company official clarified that staff-based oversight would remain essential, but automated tools can shield workers by filtering out the most distressing content prior to it is viewed by people. The company announced a significant reduction in disturbing and violent content reviewed by safety staff over the past year due to reliance on its automated systems.
We believe it is crucial to combine staff and AI to maintain a secure environment,” the executive stated. “We’ll have people as part of that process, but we further consider it’s extremely critical to limit contact with harmful content as swiftly, which is the area in which a lot of the machine support is proving valuable operate efficiently.”